Advice for the Solopreneur Marketing Newbie
Are you an marketing newbie? Whether new or experienced, there are some tips of the trade that you should follow.
First of all, the lure of working from home in your pajamas with nothing but a computer is almost too much to bear. In fact, more and more people are trying their hand at affiliate marketing exactly for this reason. But in order to be successful in your efforts, you do need to spend time and at least a little bit of money. It is hard work, so be prepared.
If you are an affiliate marketing newbie, start out promoting something that you are familiar with and, even better, something that interests you. As you get more experienced, this aspect will not be quite so important -- you will be able to promote things that you know nothing about or care nothing about and still be successful -- but in the beginning, it helps to start with something that you will be committed to as you go through your learning curve. Keep in mind that taking this route may not end up as the best converting method or gain you the highest commissions, but it will be easier for you to build a website and to stick with what you are working on
When you do get your site up and running (and, by the way, a WordPress blog is a very fast and way to establish a reputable website), promote more than just one product in the same niche. This also gives your visitors a choice and allows you to track which products are selling more or less.
Always remember the tried and true saying: content is king. "Contents sites" are the ones that offer educational, instructional and topical content about whatever it is they are promoting. And the best of these types of sites actually make the promoted product or service seem like an afterthought. This is another reason that it is easier if you are new to affiliate marketing to start with something you are familiar with and/or interested in. While content is important, your main goal is to drive visitors to the sales of your affiliate products, so make it as easy as possible for them to get there.
Do not give up. There is a lot to learn when it comes to affiliate marketing and it takes a lot of work in the beginning. It's also important to keep up with rules and regulations that change in the field of affiliate marketing. Affiliate marketing revenue can end up being passive (meaning you don't have to do anything to earn it), but it takes a while to get to this point. Most people will take months even to make enough money to cover costs. Keeping these tips in mind when you are an affiliate marketing newbie will help you in achieving a profitable status.
How to Find Affiliate Marketing Offers
There are many different sites that you can use to find affiliate marketing offers. Clickbank is one of the most well-known and also very popular and it focus on digital informational products. Clickbank is a great place to start if you are new to affiliate marketing because it has a wide variety to choose from and it's very easy to get started. Clickbank lets you, as an affiliate, sell electronic products even if you do not have a merchant account and the commissions generally range from 50% to 75% of the sale. Right now, Clickbank boasts over 100,000 affiliates that are selling over 10,000 products.
In order to choose the right products, most people look at the "Gravity" and popularity score which is assigned to each product. The easy definition of gravity is a measure of how much competition there is for the particular product - however, the actual measurement is derived by a more complicated formula. In general, you do want a comparatively high gravity when looking for a product to promote, but not so high that it is too hard for you to compete.
Commission Junction (CJ) is another popular site that has many affiliate marketing offers from which to choose. The merchants that put their products and services on Commission Junction tend to be bigger and more established companies who are experienced in product development, marketing, and promotion. CJ also offers many types of promotional links for its affiliates. So, you can promote the products and services that you choose with banners, text links, product links, and search boxes.
Amazon was one of the founders of the affiliate movement and it is a noteworthy affiliate network to join if you want to sell products from your site or blog. While the commissions with Amazon are generally lower, it is extremely easy to get set up with promoting products on your blog or website, and it is much easier to make sales with these products. And you can even choose to set up what is known as an Amazon aStore. Another handy feature of Amazon is that it offers context link ads and Widgets.
If you want to take your analysis a step further, you can take a look at OfferVault.com. This site allows you to search for the type of product or service you would like to promote and then gives you a list of all of the platforms that offer these products and services. Offervault offers both CPA and affiliate network offers and it is completely free for affiliates and publishers alike which makes it accessible to everyone -- even the newcomers to the affiliate marketing game. This site can save you lots of time in searching for the right product or service to promote and comparing various products/services and networks. New affiliate marketing offers are added daily to this site.
Affiliate Marketing Online Program
If you're considering starting your own business and you think that an affiliate marketing online program is the best way for you to go, this article is for you. Affiliate marketing is by far one of the best ways to make money from home, online. It's easy to start, you can make money fairly quickly and you don't need much money to get started.
That doesn't mean, however, that it's all pie in the sky. There are some cold hard facts you have to be aware of first if you really want to succeed:
1. Every time you open your email you are most likely bombarded with a variety of offers for a great 'sure thing' online business. Even though building a business online is easy and quick, especially compared to an off line business, that doesn't mean it will happen overnight. So many people give up on their online business because they started out with unrealistic expectations and when things didn't work out as quickly as they thought they would, they give up.
Do not jump from one 'sure thing' to the next. If you do that you will never make any money online. You will, however, spend a lot of money on all of these 'sure things'. Find one program that you like, learn all you can about it and stick with it. Be prepared that you may not make any money at all for a few months since it will take time to generate enough traffic to your website. But if you're willing to hang in there you can start really making big money and it will only continue to grow.
2. For most people it will make sense to promote several different products. Think about it, if you have one website where you sell one product and you make a commission of $20 for each product you sell...you will need to sell a lot of products to make a good living. If, on the other hand, you have 10 websites and you make $20 for each product you sell on each website, you can sell just one product a day on each site and be making a lot of money!
3. Don't think that all you have to do is put up a website and collect your checks. You will need to learn internet marketing techniques. Even if you only learn one or two you can get all the traffic you need, and learn to convert the traffic you get into paying customers. Some internet marketing techniques are easy to learn and others will take quite a bit of time. How much you decide to learn will be entirely up to you. Just make sure you don't spend all of your time learning and none of your time doing.
Joining an affiliate marketing online program is one of the best ways for you to make a real online income. The sky really is the limit, just make sure that you take your business seriously and spend the time you need in order to make money online. There really aren't any shortcuts. Hope you could use the information for your Solopreneur success.
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